New Howell salon owner and stylist educator Ninalee Costelnock is passionate about accomplishing hair.
Costelnock, 30, is just as passionate about supporting other stylists acquire techniques and make a fantastic dwelling. She claimed 1 intention at her salon is to offer you stylists employee benefits that are not usually out there in the salon field.
“The target is to have 401k and clinical positive aspects,” she stated. “There should not be an business normal of no maternity depart, no benefits.”
Costelnock, right after about 15 many years in the hairdressing sector, turned a initial-time business operator previously this month when she opened District 308 Salon & Boutique, 138 W. Highland Highway/M-59, suite 900, in the Crossroads City Heart browsing intricate.
“I started in significant school and did not imagine at the time I would do it for good, but it arrived so in a natural way and straightforward to me,” she claimed. “It was an alternative to likely to higher education, but then my enthusiasm for it came. I turned submerged in it and now I reside, breath and dye hair.”
Costelnock and 7 other stylists are giving a range of hair services, which includes cuts, shade and extensions. Some of the stylists also do lash extensions, and the salon also has an esthetician who specializes in waxing.
And the salon features a boutique with clothes, jewelry and fashion accessories.
Costelnock set up a “level-dependent” pricing framework, which provides a selection of rates for expert services centered on the knowledge amount of her stylists. The much more encounter and expertise they get, the better the cost.
“I’ve observed all people has a selling price they want to pay back for companies, so we have something for everyone’s funds,” she mentioned. “When they level jump, they get a little additional fee and the price tag goes up.”
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She is also continuing to provide stylist education correct now she has two up-and-coming stylists in her 6-thirty day period associate method.
“They prepare with me and actually do the job 1-on-a person. They are virtually my further established of hand, and they are so significantly additional than the individual who washes hair,” she reported.
Costelnock invested about five months redesigning the space with vivid, white counters, new floors with a marble sample, new lighting and other improvements.
The new salon filled a vacancy remaining by Studio 103, a hair and nail salon that shut last summer season.
Boutique goals
Costelnock said she is previously thinking about increasing the vogue boutique, possibly into an other space, but a small boutique space in the salon offered a way to check it out.
“I have been residing right here for a calendar year and there are not lots of sites all-around in this article, and there are not styles for even bigger women,” she said.
The boutique sells apparel from little to XXXL, jewelry and equipment, this kind of as hair scrunchies and fanny packs.
“When you get a new haircut, you want a new outfit,” Costelnock mentioned. “I want it to be a entire expertise when they arrive below.”
She said she handpicks clothing and fashion products from different suppliers.
“I particularly select what I imagined in good shape the brand. I am 30, a mom and moreover-sized, and I am nonetheless youthful more than enough to be stylish,” Costelnock said.
Bailee Vaughn, who runs the salon’s marketing and social media, grew up close by in Hartland Township, and agrees the place could use additional clothes possibilities.
“There aren’t a lot of. Escalating up I would drive to Twelve Oaks Shopping mall (in Novi),” stated Vaughn, 23, who launched her own marketing enterprise Branded by Bailee.
District 308 Salon & Boutique will host a grand opening occasion, with free food items and drinks, from 6 to 10 p.m. May perhaps 21 for purchasers, prospective shoppers and any one who would like to aid welcome a new Howell organization.
Contact Livingston Everyday reporter Jennifer Timar at jt[email protected]. Follow her on Twitter @jennifer_timar.
